This course is accredited by the Chartered Institute of Marketing
Marketing students often establish their own businesses while they study with the support of our Enterprise team
Take advantage of paid placements with world-leading organisations such as Kellogg's, Virgin, Coca-Cola and HSBC
This course provides you with a solid business education and preparation for a wide variety of managerial careers.
Your expertise in marketing will be developed through modules such as Consumer Behaviour, Market Research and Services and Relationship Marketing.
Your professional development prospects will also be strengthened through subjects like HRM, Accounting and Law in a Business Context, as well as specialist options in each year, such as Organisations in a Global Environment and Operations Management.
All subject areas throughout the course are approached with an international perspective and you will have the option of learning an additional language to help you communicate and succeed in today's increasingly global economy.
This course is also available with a Professional Experience Year, giving you the opportunity to apply the skills, knowledge and understanding you have gained in the first two years of the course. There are different entry requirements and course codes for the Professional Experience Year option.
Students and staff talk about the Salford Business School Live Expo, where students get the chance to work for real-world employers as part of their studies.
All marketing students study the same modules in the first year, after which you are given the flexibility to review and change your options depending on which subjects interest you the most. This approach gives you a vital foundation in key business disciplines to support the subjects you go on to study in your second and final years. It also means that all students achieve the same level of marketing knowledge at the end of their first year.
Choose one from:
In your second year, you will start to take specialist modules and build your knowledge in these areas. You also have the option to change your specialism and original choice of degree, or switch to any of the following degrees:
Choose one from:
On completion of Year 2 you may choose to undertake either a paid placement or study abroad for a year.
This is an excellent opportunity to take advantage of and over the last five years 90% of Salford Business undergraduates taking a one year placement secured a 2:1 or 1st class Honours degree.
We will help you find out about vacancies and make the right connections with high profile employers through regular events and presentations.
Here is just a small selection of the companies our students have enjoyed placements with so far: NatWest, Barclays and The Cooperative Bank; BP, Esso and Shell; IBM, Hewlett Packard and Compaq; Ford, Vauxhall, Jaguar and Nissan; Marks & Spencer, Selfridges and Sainsbury’s; Eli Lilly, Glaxo and ICI; Fujitsu, Marriott and Virgin.
You can choose to undertake a study exchange abroad for one semester or one year during your second year. We provide you with extensive support through workshops, personal guidance, tests and interview practise to help this opportunity become a reality.
Graduates with international experience are increasingly sought by employers because they gain highly valuable skillsets living and studying in a different country.
Salford Business School study abroad opportunities are available across Europe and the rest of the world – don’t miss out on this exciting chance to learn while exploring new places and making friends from all over the world!
Choose one from:
Please note that it may not be possible to deliver the full list of options every year as this will depend on factors such as how many students choose a particular option. Exact modules may also vary in order to keep content current. When accepting your offer of a place to study on this programme, you should be aware that not all optional modules will be running each year. Your tutor will be able to advise you as to the available options on or before the start of the programme. Whilst the University tries to ensure that you are able to undertake your preferred options, it cannot guarantee this.
|GCSE||Minimum of five at grade C or higher, to include English language and maths|
|UCAS tariff points||BSc: 260-300 points
With Professional Experience: 280-320 points
|GCE A level||BSc: BCC with a minimum of two A2 passes
With Professional Experience: BBC with a minimum of two A2 passes
|BTEC National Diploma||DMM/DMM - DDM with placement|
|International Baccalaureate||indicatively 24 points for International Baccalaureate Diploma (25 points for International Baccalaureate Diploma for Professional Experience Year)|
We welcome applications from students who may not meet the stated entry criteria but who can demonstrate their ability to pursue the course successfully. Once we have received your application we will assess it and recommend it for SAES if you are an eligible candidate.
There are two different routes through the Salford Alternative Entry Scheme and applicants will be directed to the one appropriate for their course. Assessment will either be through a review of prior learning or through a formal test.
For admission to programmes of study at the University an applicant whose native tongue is not English must possess a current qualification deemed acceptable by the University as evidence of proficiency in the English Language. For entry to level 4,5,6 such a qualification must equate to a minimum average score of 6 or above (and for each component 5.5 or above) from the Cambridge/British Council English Language Testing Service (IELTS) or alternative examinations as recognised by the University.
Each application will be considered carefully and judged on its own merits.
Equivalent qualifications will also be considered please contact admissions for further information
This course offers excellent scope for any student wanting to learn how marketing plays a vital role in business. Knowledge, expertise and the ability to discuss and contribute to solutions around these issues are highly sought after skills by employers across a wide variety of sectors.
We are looking for students with a genuine interest in people and who can evidence voluntary or paid experience in a customer-facing environment. Being able to demonstrate commercial awareness of business is also an advantage. Both of these skills are crucial to begin a successful graduate career in marketing.
This course will appeal to a range of applicants and there is no need to have studied these subjects before to be successful.
Teaching is delivered through a combination of lectures, seminars and tutorials using a wide range of learning activities. You will experience small group tutorials during your First and Second year module studies. This ensures you will be highly skilled in time for your placements, year abroad experience and final year studies.
Over the duration of your course a range of assessment techniques will be used. Types of assessment include; essays, assignments, exams, multiple choice tests, online tests, group reports, and portfolio work. The weighting between exams and coursework varies between modules and years, but exams still play a major role.
Our comprehensive range of business and management undergraduate degree courses are highly respected by leading employers and have been designed to maximise your opportunities for embarking on a career with organisations seeking high calibre business graduates. There is currently a substantial growth in digital marketing and high demand from employers for students with this experience.
You will gain valuable new skills which prepare you for work, graduate entry into management training programmes, or further study.
Our recent graduates have gained employment with leading companies including:
2010 BSc (Hons) Marketing Management graduate, Sarah Markillie, applied directly to a Graduate Gateway placement during her time at the University of Salford and set up a new company with the support of her line manager, Simon Diggins.
Sarah said: “My copywriting skills improved and so did my knowledge of industry, which means I can sell the business better in marketing literature I have produced”.
Simon added: "Sarah helped to create a new business called Garden Bars. Her involvement began with a business plan, researching our suppliers and competitors, and development of a new website. All of this has been crucial in getting the job off the ground.”
Our course team maintains excellent relations with local and national Marketing organisations, commentators and employers.
Our teaching is industry-led, inspired by contemporary practice and developed in partnership with business leaders. Our academics are experts in their field and work closely with industry to ensure that our courses reflect the needs of business and provide you with that extra edge when it comes to securing a job.
We teach the skills that employers need and as a result, our graduates enjoy excellent international career prospects.
The curriculum across our undergraduate courses balances academic teaching and professional experience, allowing you to apply theory in practice in a way that has been proven to produce highly employable, articulate business professionals who have forged the contacts that will help develop their future careers.
Taking a placement between your second and final year helps to further develop your management skills and enhances your CV and employment prospects. A placement also provides a real context for the subjects studied on the course and helps in the preparation for your final year.
Students at Salford have been placed in a large number and wide variety of organisations, from global corporations to small enterprises, from financial services to manufacturing. You will receive considerable assistance from the industrial placements tutor and team in obtaining a placement.
Current and recent students have enjoyed placements with: NatWest, Barclays and The Cooperative Bank; BP, Esso and Shell; IBM, Hewlett Packard and Compaq; Ford, Vauxhall, Jaguar and Nissan; Marks & Spencer, Selfridges and Sainsbury's; Eli Lilly, Glaxo and ICI.
Other placements have included the NHS, the education sector, environmental, arts and cultural organisations.
|Type of Study||Fee|
|Part-time||Your annual fee will be calculated pro rata to the full-time fee according to the number of credits you are studying|
You should also consider further costs which may include books, stationery, printing, binding and general subsistence on trips and visits.
As a UK/EU student you could be entitled to:
As an International student you could be entitled to:
The Vice-Chancellor's Undergraduate Excellence Scholarship is currently available to international students who achieve ABB at A level (or equivalent).
Salford Business School is located at the heart of the University’s Peel campus in the newly refurbished Lady Hale Building, and the Chapman Building, offering state-of-the-art facilities for the Business School’s student learning community and just minutes from Manchester city centre.
Chapman is a stylish modern space with six lecture theatres equipped with the very latest technology and large screen displays, a series of communal learning and breakout spaces, plus a Fairtrade café with panoramic views across the campus.
Lady Hale is the home to all dedicated business school student support including the school office, an employability hub, a base for the Business School society, and several open study spaces.
N1N5 (three years), N1NM (four years with placement)
Start Dates: September
Three years full-time
Four years with work placement
BSc (Hons) Business and Management
BSc (Hons) International Business
BSc (Hons) Business and Tourism Management
BSc (Hons) International Events Management