The Centre for Sports Business' work was judged 4* (world leading) at REF 2014: "The case study on the Player Performance Index for Professional Football was assessed as outstanding in terms of reach and significance" (Business and Management REF 2014 panel feedback)
- to be a global leader in Sports Business Analysis
The EA SPORTS Player Performance Index, the official ratings system of the Barclays Premier League
Forecasting and modelling for the gambling industry
Statistical analysis of survey data, for example, Ipsos MORI report “British Survey of Children, the National Lottery and Gambling
Monitoring of the randomness of National Lottery games
Threats to Sports Integrity from Developments in the Betting Market(2008 report by Forrest and McHale to Central Council for Physical Recreation (now Sport and Recreation Alliance)
"Environmental Review of Integrity in Tennis”
"Threats to the integrity of sport in Australia"
"An Examination of the Threats to the Integrity of Sports”, for the EU Sports Platform
Modelling training and performance in elite cyclists: EPSRC EP/F006136/1
Optimum Strategy in Sport: EPSRC EP/F005792/1
The Centre particularly welcomes PhD proposals in any area of Sport Business and including Strategy and Marketing, Sports Analytics, Economics of Sports, Economics of Gambling, Sports Law, Sports Psychology, Sports Statistics, Performance Analysis, OR in Sport.
To discuss a PhD, business or study proposal, please contact the Director, Professor Chris Brady, on 07956 575278 or firstname.lastname@example.org
Mathsport International 2017, will be hosted by Padua University (Italy), from Monday 26th to Wednesday 28th June 2017. It will be the 6th conference in Europe that brings together Maths and Sport. Find out more...
25 May 2016
A delegation from the Chinese Football Association visited The University of Salford on a fact finding mission, as they try to grow the game in their country.
18 May 2016
"Aston Villa's takeover by Chinese businessman Dr Tony Jiantong Xia is part of the country's bold vision to become the world's footballing super power, it has been claimed."
Prof Brady's new book 'Quiet Leadership: Winning Hearts, Minds and Matches' has been published by Waterstones.
"When it comes to football, China has been a perennial underachiever – with an under-performing national team and a league beset by corruption – but that could all be about to change, as Simon Chadwick writes."
26 December 2015
"Ian McHale, professor of sports analytics at the University of Salford, together with his colleague, Tarak Kharrat, has built SAM and one of the things it can do is predict the outcomes of football matches."
Professor Simon Chadwick on doping in athletics