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Projects

Mid-Sized Business Leaders

Mid-Sized Business Leaders

Duration: 2017 - ongoing
Grant: HEIF internal funding  
Centre member(s): Marie Griffiths and Gordon Fletcher
Research: The project aims to establish a sustainable long-term partnership between SBS and MSB Leaders to fuel mid-sized business growth through better board performance, by developing a national leadership framework, comparative performance index and executive education packages. The index will be underpinned by various sources but ultimately it will be based upon the findings of a comprehensive on-going survey reporting the opinions and collective voices from UK board members. Over 600 publications have informed this research
Dissemination: This is a new industry partnership, http://www.msbleaders.com


Word of Mouth Mammogram e-Network

Word of Mouth Mammogram e-Network

Duration: 2014 - ongoing
Grant: Various funding sources 
Centre member(s): Marie Griffiths and Alex Fenton
Research: The development of a hub for every woman who has been invited for breast screening and wants to know what it’s all about. The team is multidisciplinary including academics, radiographers, practitioners and patients. The hub was co-designed and enables a conversation to be had between women on our breast screening forum and practitioners from the NHS breast screening service as well as providing valuable written information, videos and images. The team are researching digital health, social media and health practitioner practices and co-design.
Dissemination: The findings of this multi-disciplinary team are far reaching, they include but are not limited to journal papers, book chapter, posters, blog posts,  the radiography team won Radiographer Team of the Year.  We have also run SoMe workshops with practitioners across the UK, http://wommen.org.uk


Joint European Masters programme in Search and Social Media Marketing (JEMSS)

Joint European Masters programme in Search and Social Media Marketing (JEMSS)

Funding detail: EU
Duration: 2013-2016
Grant:€384,859
Centre member(s): Aleksej Heinze, Gordon Fletcher and Tahir Rashid
Research: Identification of European needs for Digital and Social Media Marketing and developing a book, Massive Open Online Learning Course (MOOC) as well as a Joint masters in Digital and Social Media Marketing. The project already succeeded in developing a new Msc Digital Marketing programme now offered at Salford Business School.
Dissemination: http://mastersindigitalmarketing.org


Passport To Trade 2.0

Passport to Trade 2.0

Funding detail: EU
Duration: 2011 - 2013
Grant: £262,000
Centre member(s): Aleksej Heinze
Research: Identification of European business culture in 31 countries in particular the use of social media and student placements.
Dissemination: http://businessculture.org/


DDL Project: Identity Mapping for Digital Identity (ESRC)

Funding detail: ESRC
Duration: 2012
Grant: £2,162
Centre member(s): Maria Kutar, Gordon Fletcher, Marie Griffiths
Research: Exploratory research to develop a systematic methodology for identifying digital identity.
Dissemination: Ongoing


DDL Project: Identity Mapping for Digital Identity

Funding detail: Research Bidding Support
Duration: 2010
Grant: £3,000
Centre member(s): Maria Kutar, Gordon Fletcher, Marie Griffiths
Research: Exploratory research to develop a systematic methodology foridentifying digital identity.
Dissemination: Ongoing


IBL Informed Teaching: taking Salford students out of the classroom and onto the streets, into the libraries and onto the net

Funding detail: Centre for Inquiry-based Learning in the Arts and Social Sciences (University of Sheffield)
Grant: £3,950
Centre member(s): Maria Kutar, Marie Griffiths
Research: Griffiths, M, Kutar, M and Wood,J 2010, 'Introducing digital literacy skills through IBL: A comparative study of UG and PG business information systems students' , Italics, 9 (2)


Innovation Bazaars

Funding detail: University of Salford
Duration: 2009 - 2010
Grant: £10,000
Centre member(s): Gordon Fletcher, Aleksej Heinze, Ben Light, Alison Adam
Research: Development of innovation bazaar concept asa forum for community open innovation.
Dissemination: Ongoing including input into papers about SF prototyping.


Evaluation of Online Research Communities - Virtual Surveys Ltd with Professor Elaine Ferneley

Funding detail: University of Salford staff placement
Duration: 6 months during 2008
Grant: £1,500
Centre member(s): Aleksej Heinze
Research: Identification of motivational typology driving online market research communities participation.
Dissemination: Ferneley, E, Heinze, A and Child, P 2009, Research 2.0: Improving participation in online research communities , in: European Conference in Information Systems, 2009, Verona, Italy.
Ferneley, E, Heinze, A and Child,P 2009, Research 2.0: encouraging engagement in online market research communities , in: UK Academy for Information Systems (UKAIS), 2009, Oxford.


Evaluation of Manchester & Salford Enterprise Culture, Engagement & Support Pilots

Funding detail: Manchester City Council and Salford City Council
Duration: 4 months
Grant: £10,000
Centre member(s): Aleksej Heinze
Research: Evaluation of enterprise culture development projects inManchester and Salford.
Dissemination: Vasilieva, E, Avramenko, A, Heinze, A, MacLean, C, Rouse, J and Crompton, H 2008, Building bridges: Manchester Salford enterprise initiative. Enterprise support and engagement in deprived communities pilots: final evaluation report and recommendations towards a model for developing enterprise culture in deprived communities, Project Report, University of Salford.


Search and Social Media Marketing Industry

Funding detail: Vice Chancellor Enterprise Development Fund
Duration: 2008 - 2009
Grant: £1,800
Centre member(s): Aleksej Heinze
Research: Professionalisation of the Search and Social Media Marketing industry.
Dissemination: Heinze, A and Wells, S 2009, Open enrolment programmes at Salford Business School: challenges and opportunities , in: Fifth Education in a Changing Environment Conference Critical Voices, Critical Times ,September 2009, University of Salford, Salford, Greater Manchester.

Heinze, A, Fletcher , G and Chadwick , C 2010, From search engine optimisation to search engine marketing management: development of a new area for information systems research , in: UK Academy for Information Systems 15th Annual Conference 2010 “Information Systems: Past, Present and Lookingto the Future” , 23rd - 24th March 2010, Oriel College, University of Oxford.

Heinze, A and Fletcher, G 2011, Can we make higher education relevant to the needs of the search & social media marketing industry? , in: 6th Education in a Changing Environment Conference, Creativity and Engagement in Higher Education, 6-8 July 2011, Salford, Greater Manchester.


Digital Environment Home Energy Management System (DEHEMS)

Funding detail: European Commission Framework Programme 7
Duration: 2008 - 2011
Grant: £295,000
Centre member(s): David Kreps
Research: This project is about people. We began by interviewing over 1000 people in the UK and Bulgaria about their energy consumption. Many of them then joined the project to help us design the equipment that would help meet their needs in terms of monitoring the energy they consumed. The final goal being to enable people to reduce their household energy consumption and cut the cost of running their homes. The project has become increasingly relevant to the lives of all of us. Energy prices have increased dramatically since we started work on DEHEMS in 2008 and it seems safe to assume that that this will continue in the long term.
Dissemination: Kreps, D. 2010, Introducing Eco-Masculinities: How a masculine discursive subject approach to the Individual Differences Theory of Gender and IT impacts an environmental informatics project, in: AMCIS 2010 Proceedings, (Americas Conference on Information Systems) AIS, Lima, Peru, p.277. Conference details:Nominated for Best Paper.


Scoping Study for the Arts and Humanities Research Council

Funding detail: AHRC
Duration: 2009 - 2010
Grant: £10,000
Centre member(s): David Kreps
Research: As part of the developing Research Councils UK (RCUK) Digital Economy Programme the Arts and Humanities Research Council (AHRC) has collaborated with the Engineering and Physical Sciences Research Council (EPRSC) to commission a study to review the capital needs to support leading edge research using new and related media technologies. The goals of the study are to broadly assess the current situation,identify any gaps in provision and comment on modes of support provision. Specifically, regarding the latter, to consider whether there is a need for the large-scale provision of facilities, infrastructure and equipment for particular communities over existing modes that are tied to individual research projects.
Dissemination: Report to AHRC


Evaluation of HEFCW's Third Mission

Duration: 2008
Grant: £29,000
Centre member(s): Aleksej Heinze
Research: Evaluation of HEFCW’s Third mission and its impact in Wales.
Dissemination: http://www.hefcw.ac.uk/documents/publications/external_reports_and_studies/3%20mission%20fund%20full%20report%20Oct%2009.pdf


Enterprise Cultural Heritage

Funding detail: Interreg IVC
Grant: £1,206,734
Centre member(s): Aleksej Heinze
Research: Study of innovation triple helix: universities, policy makers and commercial operators located in University City Regions in Europe (regionswith over 100k student of population).
Dissemination: http://www.knowledgecities.eu


Innovation Policy in University City Regions (INNOPOLIS)

Funding detail: Interreg IVC
Grant: £1,206,734
Centre member(s): Aleksej Heinze
Research: Study of innovation triple helix: universities, policy makers and commercial operators located in University City Regions in Europe (regionswith over 100k student of population).
Dissemination: http://www.knowledgecities.eu


The Big Issue In The North

The Big Issue In The North (BIITN)

Funding detail: HEIF
Duration: Forthcoming placement of 10 days
Grant: Staff grant of £1,500
Centre member(s): Marie Griffiths
Research: This is a scoping exercise for the BIITN. BIITN are aware thatthe sales of print media have declined over the past two decades and that this is accelerating as more media are available online. The organisation has been radically affected by this. The research aims to target BIITN readers who are generally from social groups ABC1, more likely to be women than men,and largely over 40, who have grown up with the street vendor concept. We aim to continue meeting this target market, but additional new audience sectors will also be explored, through raising an awareness of the brand via digital media.


Developing a New Business Model Due to Disruptive Technologies -  eDiscrimination in the North West

Funding detail: European Social Fund
Duration:1 year project Jan-Dec 2007
Grant: £85,000
Centre member(s): David Kreps
Research: Examined the accessibility of jobs websites both nationally and in the North West of the UK to disabled people using assistive technologies to access the web. Findings were that none were particularly accessible.
Dissemination: Kreps, D & Wheeler, P (Dec 07) 'Language, Technology & the Body: Critical Research into Disability, Impairment &Web Accessibility for UK Job Seekers' paper at International Conference on Information Systems (ICIS) Dec 2007, Montreal, Canada.

Wheeler, P & Kreps, D (2008) 'User Testing is Not a Luxury' Electronic Markets - The International Journal Routledge, London 18(4), 324-332.