Marketing
Whether you're a new student starting your first assignment, further on in your studies, or starting a research project, this page will help you find and use the best information for your subject. You will also find resources to help develop your academic, study and digital skills.
If you can’t find what you need here, please contact your Academic Support Team: library-SBS@salford.ac.uk
Key resources for Marketing students
Books and Journals
The first place you should look is your reading list – you will find a link to this in your Blackboard modules. It lists all the core texts for your subject as recommended by your lecturers. all our other books and journals can be found in Library Search
Newspapers
Useful Websites
Employability
Linkedin Learning – online learning to help you develop your technical, creative and professional skills.
Microsoft Office Specialist Certification Boost your CV with this globally recognised IT qualification.
Browse your Reading Lists

Your tutors select books, articles, videos and other resources for your reading lists and the Library buys them so you don't have to.
Find the lists for your modules in Blackboard, or in Library Search.
Referencing

APA 7th (Harvard) style is the main referencing style in use at the University. We've compiled an easy to follow list of guidebooks and examples to help you get to grips with complexities of referencing.
Newspapers

Newspapers are a valuable source of information. They provide insight into what interests and concerns people both now and in the past.
The Library provides some excellent newspaper sources that allow you to search simply and easily across many newspapers at once.
Dissertations and Theses

During the course of your studies, you may find that you need to search for dissertations or theses.
You can use Library Search to help you find them and there are a number of different ways to search, depending on what you want to find.
New Marketing Students
Book a one to one
If you’ve tried our eLearning and classroom sessions and need more help, you can request a one to one appointment for information finding, academic and writing or digital skills. Select your chosen time slot and book on through Advantage.
Information Search Skills 30 minute Appointment (SCHOOL: Salford Business School) 18 May 2022, 2:00 pm
Information Search Skills 30 minute Appointment (SCHOOL: Salford Business School) 19 May 2022, 10:30 am
Information Search Skills 30 minute Appointment (SCHOOL: Salford Business School) 23 May 2022, 2:30 pm
Book on a workshop
We offer a wide range of face-to-face skills training. If you need to improve your IT skills, learn how to find information for your assignments or improve your study skills this is a great place to start.
All workshops are bookable through Advantage by clicking on the workshop title. Where a session has no remaining spaces you can add yourself to the waiting list.
Finding and reading journal articles [online]
Starts: 19 May 2022, 1:00 pmFinishes: 19 May 2022, 2:30 pmRemaining places: 35In this workshop we will explore what journal articles are and why they are useful. We will learn how to find them, discuss how to read them and examine the parts that make an article up. This workshop includes advice on targeting your reading and using journal articles in your academic work.Writing Cafe [Online]
Starts: 20 May 2022, 12:00 pmFinishes: 20 May 2022, 1:00 pmRemaining places: 49The Writing Café is primarily a self-guided study space for students to work on assignments. It is based on the premise that good writing takes practice and reflection. This workshop will be delivered online.Constructing an Argument 2. The Modes of Persuasion [Online]
Starts: 25 May 2022, 12:00 pmFinishes: 25 May 2022, 1:15 pmRemaining places: 28This session will explore the elements that make up an academic argument. Session 2 explores ethos, pathos, logos and utopias/dystopias as methods used to persuade an audience. Being aware of these tools can hep develop your critical reading and writing.
Boost your CV with Microsoft Office Specialist (MOS) Certifications [Online]
Starts: 19 May 2022, 12:00 pmFinishes: 19 May 2022, 1:00 pmRemaining places: 13Want to prove your Microsoft Office IT skills? Join our programme and find out how to gain Microsoft certified IT qualifications in applications such as Word, Excel, PowerPoint...You choose which exams to sit to become a Microsoft Office Specialist.
This webinar is delivered online.Microsoft Office Specialist (MOS) Exam session [Online]
Starts: 26 May 2022, 4:00 pmFinishes: 26 May 2022, 5:00 pmVenue: MOS Exam - Certiport exam providerRemaining places: 6This is an online EXAM SESSION for Microsoft Office Specialist certification. When booking you MUST have registered on the MOS programme AND scored 70% plus in GMetrix's 'Testing' mode in your chosen application. Bookings not meeting this criteria will be cancelled. Bookings open 3 May.Word: Formatting your dissertation or thesis
Starts: 31 May 2022, 10:00 amFinishes: 31 May 2022, 1:00 pmVenue: Frederick Road Campus, Allerton, C811Remaining places: 9Ready to start writing up? Learn about heading styles & captions to create automatic Table of Contents, Table of Figures, etc. Apply different page number formats & change page orientation via Section breaks. This workshop requires a basic knowledge of Word. This workshop is on campus.
An introduction to EndNote 20 [online]
Starts: 18 May 2022, 2:00 pmFinishes: 18 May 2022, 3:30 pmRemaining places: 6EndNote is referencing software which can be used to manage your information sources and create citations and reference lists automatically and correctly. It is particularly useful for students working on large projects such as dissertations and theses.
Please note: This workshop is online.Finding and reading journal articles [online]
Starts: 19 May 2022, 1:00 pmFinishes: 19 May 2022, 2:30 pmRemaining places: 35In this workshop we will explore what journal articles are and why they are useful. We will learn how to find them, discuss how to read them and examine the parts that make an article up. This workshop includes advice on targeting your reading and using journal articles in your academic work.Making the most of eBooks [online]
Starts: 14 Jun 2022, 2:30 pmFinishes: 14 Jun 2022, 3:30 pmRemaining places: 40This workshop will show you how to find and use electronic books (eBooks) in Library Search. This workshop will showcase eBooks and what they can do, and will include tips on using built-in tools to help save you time and advice on targeting your reading. This workshop is online.