Postgraduate MA

Screen Media Industries

Salford School of Arts, Media and Creative Technology

Attendance

Full-time

Part-time

Course

One year

Two year

Next enrolment

September 2021

Introduction

In a nutshell

There’s nothing quite like settling in on the sofa and getting stuck into a good film or series. Whether it’s the latest Disney blockbuster, a BBC documentary, the most talked-about Netflix Original of the moment, or even a comedy short on YouTube, screen-based content is in demand now more than ever. Across cinema screens, television sets, and a wide range of smart devices, organisations in the screen media industries must continue to create a consistent flow of high-quality content that entertains and engrosses audiences. If you’d like to gain a better understanding of what’s going on behind the scenes when it comes to creating and distributing this content, our postgraduate screen media course is for you.

As part of this programme, you’ll gain an understanding of how the film, television and video streaming sectors operate and impact economies and societies. You’ll develop the ability to explore and analyse these industries yourself, conducting your own original research as part of your learning experience.

You’ll be taught by academic experts who have published widely on film, television and video streaming industries, bringing this experience and expertise into the classroom. You’ll have the opportunity to engage with screen media industries as part of assessments and learning activities and through attending guest lectures led by industry practitioners.

Your learning will take place at our MediaCityUK campus, surrounded by a wide range of television and online video production companies, with which you’ll interact as part of your learning.

The skills you’ll learn as part of this streaming services, film and TV MA will be of high value to you when you develop your career in screen media or begin PhD research in this field.

You will:
  • Be taught by academic experts in this field who have published works on relevant topics
  • Be based at our MediaCityUK campus, in close proximity to organisations such as the BBC, ITV and many more
  • Gain firsthand experience of screen media industries throughout your studies
  • Learn and develop skills that can be applied to a career in the screen media industries or in PhD research

Want to find out more about our MA in Film, TV and Streaming Services? Sign-up to an Open Day or attend a campus tour.

Our supportive course enquiries team can help you with any general questions you may have. You can also explore all of our Film TV and Radio courses.

 

International

students accepted

This is for you if...

1.

You want to gain insight into the film, television and video streaming industry, including the organisation of production, approaches to storytelling, as well as branding and promotional techniques.

2.

You want to learn about economic models, policy frameworks and technological contexts relating to film, television and video streaming industries.production and distribution.

3.

You want to understand how audiences consume and interact with film, television and video streaming content

Course details

All about the course

As part of this screen media course, you will learn how industries such as film, television and video streaming services function within society. You’ll gain an understanding of how different aspects of these organisations work – from how the content is produced through to branding and promotional techniques.

Studying at our MediaCityUK campus, you’ll conduct your own research to explore these industries further, allowing you to uncover your own original insights. Through this process, you’ll develop your ability to research audiences, examine film, television, and video streaming content, interview industry practitioners, as well as use archives and databases, all of which will be valuable skills as you progress into your career.

Over the course of three trimesters on this screen media, film and TV MA, you’ll be taught through four compulsory modules, as well as a final dissertation module that will allow you to put everything you’ve learned into practice.

Find out what you’ll be covering in each module by taking a look at the course breakdown below.

Full-Time Trimester one

Media Production Cultures

This module enables students to examine and analyse:

  • the structures and strategic aims of media corporations
  • how media regulatory policies and compliance guidelines shape the commissioning and production of film, television and video streaming content
  • how the requirements of a range of different revenue models factor into how film, television and streaming video content is made
  • the labour practices underpinning media production

Media Research Methods

This module equips students with a range of media research skills, including:

  • interviewing and ethnographic skills
  • qualitative and quantitative methods of media audience research
  • online, archive and database research methods
  • The skills to textually analyse film, television and video streaming content
  • the skills to synthesise and utilise published academic work about screen media industries
Full-Time Trimester two

Screening, Streaming and Consuming

This module enables students to examine and analyse:

  • international film and television distribution and global streaming logics
  • the promotion and marketing of media content
  • how online streaming practices influence media content creation and consumption
  • viewing behaviours and film and television fan cultures

Storytelling Across Media

This module enables students to examine and analyse:

  • how a given media platform shapes film and television narratives
  • how media corporations construct genres across platforms
  • how screen media industries determine narrative within film, television and as part of transmedia storytelling
  • how media industries influence visual storytelling and modes of performance
  • how media industries give rise to adaptations of pre-existing media properties
Full-Time Trimester three

Major Project: Dissertation

As part of this module, you will complete your own significant and original research project.

Part-time: year one; semester one and two

Trimester one: Media Research Methods

This module equips students with a range of media research skills, including:

  • interviewing and ethnographic skills
  • qualitative and quantitative methods of media audience research
  • online, archive and database research methods
  • The skills to textually analyse film, television and video streaming content
  • the skills to synthesise and utilise published academic work about screen media industries

Trimester two: Screening, Streaming and Consuming

This module enables students to examine and analyse:

  • international film and television distribution and global streaming logics
  • the promotion and marketing of media content
  • how online streaming practices influence media content creation and consumption
  • viewing behaviours and film and television fan cultures

Trimester three: No teaching

Part-Time Year Two

Trimester One: Media Production Cultures

This module enables students to examine and analyse:

  • the structures and strategic aims of media corporations
  • how media regulatory policies and compliance guidelines shape the commissioning and production of film, television and video streaming content
  • how the requirements of a range of different revenue models factor into how film, television and streaming video content is made
  • the labour practices underpinning media production

Trimester Two: Storytelling Across Media

This module enables students to examine and analyse:

  • how a given media platform shapes film and television narratives
  • how media corporations construct genres across platforms
  • how screen media industries determine narrative within film, television and as part of transmedia storytelling
  • how media industries influence visual storytelling and modes of performance
  • how media industries give rise to adaptations of pre-existing media properties

Trimester Three: Major Project: Dissertation

 As part of this module, you will complete your own significant and original research project.

Please note that it may not be possible to deliver the full list of options every year as this will depend on factors such as how many students choose a particular option. Exact modules may also vary in order to keep content current. When accepting your offer of a place to study on this programme, you should be aware that not all optional modules will be running each year. Your tutor will be able to advise you as to the available options on or before the start of the programme. Whilst the University tries to ensure that you are able to undertake your preferred options, it cannot guarantee this.

What Will I Be Doing?

100%

Coursework

Assessment

Assessment methods include a range of coursework assessments such as essays, reports, presentations and a final year dissertation project. 100 per cent of the course will be assessed by coursework.

All assessments will afford you flexibility and choice in terms of their approach to assessment. You will, for example, have choice in terms of assessment task, research method, research topic and research case study selection.

The programme’s dissertation module gives you the option to complete a ‘collaborative dissertation’. This assessment enables you, in collaboration with a media organisation to complete a research project designed to meet the needs of that company. You can arrange collaborative partnerships with media organisations of their own choosing. Teaching staff will provide approval and supervisory support.

 

Teaching

You are taught via two-hour workshops comprised of short lectures, group discussions and student-directed learning activities. You will be taught by academics who have expertise within the field of media industries, as well as by regular visiting industry speakers who will be able to impart unique knowledge and insight. You can furthermore discuss your learning and assessment with your tutors on a weekly basis as part of tutorials.

You will have approximately eight-and-a-half hours contact time per week, comprising of:

  • 8 hours of workshops
  • 30 minutes of one-to-one meetings.

 

BE A PART OF A CREATIVE, SUPPORTIVE COMMUNITY

AllourFilm, TV and Radio coursesare delivered by theSalford School of Arts, Media, and Creative Technology. Our focus is to ensure that you have the skills you need to pursue your dreams, and we encourage our students, past and present, to collaborate with each other and achieve great things.  

Each year - through the Create Awards – our School rewards the incredible achievements and successes of our final year and postgraduate students.  

Whatever you choose to study with us, you’ll be mentored and supported by experts. And once you graduate, it won’t end there. You’ll join a thriving alumni network across Greater Manchester and beyond, meaning you’ll be supported professionally and personally whenever you need it. 

TEACHER PROFILE

Dr Anthony Smith is Lecturer in Television Theory.

His academic research examines industrial conditions across media including film, television, podcasts, comics and video games.

His research has been published in international peer-reviewed journals including Comedy Studies, New Media & Society, Television & New Media and Critical Studies in Television.

He is also co-editor of Storytelling in the Media Convergence Age: Exploring Screen Narratives (Palgrave Macmillan, 2014) and author of Storytelling Industries: Narrative Production in the 21st Century (Palgrave Macmillan, 2018).

Employment and stats

What about after uni?

EMPLOYMENT

Once you’ve completed this screen media course, you’ll be in a strong position to apply your knowledge and skills to several media industry roles. You’ll have the potential to work in areas such as content development and acquisition, media exhibition and distribution, film and television festival and conference work, as well as media consultancy. You may also decide to widen your scope and pursue roles such as media and entertainment journalism or marketing and PR.

You’ll also have gained a number of highly valuable transferrable skills that can be applied to any number of related and unrelated careers. These skills include the ability to research, present effectively and work collaboratively with others.

Those currently employed by the media industries will find value in the programme as a means to advance their skills and knowledge.

Graduates from this programme also have the potential to progress to doctoral study at the University of Salford (or elsewhere).

FURTHER STUDY

Graduates showing strong academic and research skills can pursue a further academic research path through our doctoral (PhD) programmes on a full-time or part-time basis subject to a satisfactory proposal.

A taste of what you could become

Marketing and PR Consultant

Media and Entertainment Journalism

Film and Television Festival Consultant

Requirements

What you need to know

Are you someone who wants to forge a career within the film, TV and screen media industries or pursue a PhD in this research area? Perhaps you’re already a working professional but want to update and expand your knowledge?

If so, we’d like to hear from you. We’re looking for applicants who already have some experience of the subject, whether it’s through studying on a relevant undergraduate course, working within the industry, or both!

The application process 

To apply for this Masters in Screen Media Industries course, you’ll need to prepare a personal statement. For your personal statement, you should explain both why you are interested in researching film, television and video streaming industries and why your educational and/or vocational background makes you well placed to do this research. Your statement should be around 500 words in length.

Want to find out more about our degree in Screen Media Industries? Sign-up for an Open Day or attend a campus tour.

Our supportive course enquiries team can help you with any general questions you may have. You can also explore all of our Film TV and Radio courses.

Standard entry requirements

Standard entry requirements

This programme is suitable for applicants who have (at least) a 2:2 undergraduate degree in a humanities or social science subject.

We welcome applicants who have experience of working within media professions, such as in film and television industries, who are aiming to increase knowledge of their profession.  

The ideal applicant will have a passion for media culture in general, and film and television, in particular. They will want to question the ways media industries operate and connect to society. They will be motivated to carry out research to find answers to their questioning.

How much?

Type of study Year Fees
Full-time home 2021/22 £8,100per year
Full-time international 2021/22 £15,030per year
Full-time home 2022/23 £8,280per year
Full-time international 2022/23 £15345per year
Additional costs

You should also consider further costs which may include books, stationery, printing, binding and general subsistence on trips and visits.

Scholarships for international students

If you are a high-achieving international student, you may be eligible for one of our scholarships.
 
We have a range of scholarships available for students applying for courses in 2020-2021 and 2021-2022. Our Global Gold Excellence Scholarship is worth £3,500 and our Global Silver Excellence Scholarship is worth £3,000 - both are available for students studying in our 2021/22 intakes.

We also offer the Salford International Excellence Scholarship which offers up to £5,000 discount on tuition fees. As this is a prestigious award we have a limited number of these scholarships available.

See the full range of our International Scholarships.

Apply now

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Enrolment dates

September 2021

September 2022