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Salford Business School

Eileen Roddy

Associate Dean International


Professional Profile

An enthusiastic, commercially orientated professional, dedicated to the concept of life-long learning and continuing academic and professional development in the global market place.

A strong and successful proponent of partnership through mutually beneficial engagement and resource leverage, by combining the strategic vision and operational resources of educational, professional and commercial organisations in the provision of high quality yet flexible blended learning.

A proactive individual with a strong and committed work ethic, accustomed to managing through strategically driven KPIs and ensuring resource maximisation and usage through partnerships and joint alliances.

A keen motivator, who leads by example, preferring a transparent and consistent, ethically robust management style; always seeking to encourage development amongst followers and colleagues, towards the optimisation of their own and their teams’ capabilities.

I have substantive experience as the manager and sponsor in undertaking effective large project management activities within a pressurised environment. 

A strong proponent of the benefits of creating globally responsible multi-functional teams, in the belief that diversity and equality can create a sustainable competitive edge and aid motivation.

A professional trainer and qualified lecturer in Accounting and Strategic Management, involved in creating dynamic products and services for CIMA Students and Members to support their study of the qualification and mandatory Continuing Professional Development (CPD) requirements.


Masters Corporate Reporting and IFRS development

Accounting education : effects on the industry of new partnership forms and structures

Strategic Management Accounting Models and their development in global practice

Research Interests

Strategic management accounting :partnering for transformation

Applied performance management and measurement

Curriculum development in strategic management accounting professional and academic education

PhD Supervision

My current doctoral students are researching the following areas:

Strategic management accounting practices in SMEs in Malaysia, the impact of IFRS adoption and transparency and synchronicity in published accounts, the impact of quality CSR reporting in quoted companies, the impact of new organisational forms on accounting education.

I would be interested in supervising future doctoral students in the general areas of: levels and quality of investor disclosure in published accounts, strategic management accounting practices (adoption, implementation and outcomes), and the impact of outsourcing and shared services on the accounting function and accounting education.  

Qualifications and Memberships


Non Executive Director of the HE Training Gateway Non –executive Board 2008 - ongoing

MSc Educational Management


BA (Hons) Economics and Social Studies




Collator and author of all responses and compilation of feedback to IFAC on Professional Accounting Education Policies  for CIMA

FM Articles (2009-2012)

‘CIMA helps students gain high quality degrees with affordable fees!’2011

‘RGU and CIMA combine to create elearning degrees’ 2011

‘CPD and academic developments: MBA and Masters partnerships for CIMA Members’ 2009

Various articles for Velocity the CIMA Electronic Magazine

Working Papers (technical)

Customer Value Creation Survey (2008) CIMA

CIMA Annual re-forecasting Survey Update (2008-10) Longitudinal Global Report

Recent Conference and Workshop Attendance (Previous 4 years)

Higher Level Apprenticeships,2012, London, Neil Stewart Associates.

Higher Education Partnerships,2012, London.

February 2007, 2008 , 2009 ,2010 and 2011, (London) Guardian HE Summit – delegate

BETTS Elearning Conference 2009, 2010,2011 and 2012

Learning Technologies Conference 2010, 2011 and 2012

PARN 2008, 2009 Conference paper Presenter

November/December 2007 & January 2008,IP UK China, CPD Centre of Excellence (3 workshops – Feasibility & Strategy) – steering group member & Deputy-Chair

HE Funding Conference (London) June 2008- CIMA Representative

Executive Academy for Members September 2008,2009, 2010 – Chair

CIMA Training & Development Conference (London) October 2008

CIMA Solutions (London, Manchester & Edinburgh) October/November 2008 – Chair

ACCA Up-date, Performance Management Presentation (York) December, 2008

Professional Training Conference: Partnerships 2011 – Panel Member

May 2007 (Preston) NWUA; Regional Development, Exploring Finance and Professional Services CPD Issues within the Global Market – Conference Paper Presenter

July 2007 (London) Bologna Up-date – delegate

November 2007 (EU Brussels) The European Enterprise Institute, Ways to increase support to education in the European Union – delegate

December 2007 (Manchester) Managed Learning in the World of Web 2