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Marketing on a Shoestring

Marketing is a very important part of any business start-up. To be able to reach your clients, you will need to come up with ways of promoting your business. Why spend large sums of money on promotion, where this doesn’t necessarily guarantee success. In this session we will look at core purposes of promotion.  We will also give you a framework to identify which ideas are most appropriate and examine potential benefits and implications of social media as a marketing tool for your start-up.

Our speaker, Adrian Ashton