Dr Peter Reeves

Lecturer

• Maxwell 511a
• T: +44(0)1612955720
• E: p.reeves@salford.ac.uk
• SEEK: Research profile

Dr. Peter Reeves is Lecturer at Salford Business School. He was educated at the University of Birmingham where he earned a Bachelor of Commerce Honours Degree, an MSc in Economic Development Research and Policy and a Doctorate in Commerce. He has held several scholarships most notably the Joseph Chamberlain Scholarship. His main research interests include political marketing and brand marketing.  He serves on the Editorial (Advisory) Board of the Journal of Marketing Management. Dr. Reeves is a Fellow of the Higher Education Academy (FHEA), Member of the Academy of the Marketing (MAM), and Member of the European Marketing Academy. He has substantial higher education teaching experience in areas such as Integrated Marketing Communications, Brand Management, and Strategic Marketing Management.

For further information about my publications please see my SEEK Research Profile: http://www.seek.salford.ac.uk/profiles/P%20REEVES.jsp