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Nandakumar Veettil

Dr Nandakumar Mankavil Kovil Veettil

Lecturer in Strategic Management

  • Maxwell Building Room 327
  • T: +44 (0)161 295 2154
  • E: N.MankavilKovilVeettil@salford.ac.uk

Office Times

“Please contact me via email for an appointment”

Biography

Dr. Nandakumar Mankavil Kovil Veettil is a faculty member at Salford Business School, University of Salford, United Kingdom. Prior to joining Salford, he was Associate Professor – Strategic Management at Indian Institute of Management Kozhikode (IIMK). While working at IIMK he was entrusted with major administrative responsibilities like the chairmanship of the International Exchange Programme and the chairmanship of Strategic Management. He teaches a number of courses at the MBA and Doctoral levels and also for the Executive Education Programmes. He has successfully coordinated the Association of MBAs (AMBA) accreditation project at IIMK. Nandakumar has worked as Lecturer at both Middlesex University Business School and East London University Business School. He has also worked as Marketing Manager and Area Manager in reputable organizations. He has published a few papers in leading academic journals and presented a number of papers for major international conferences. His paper published in Management Decision has been chosen as a Highly Commended Award Winner at the Literati Network Awards for Excellence 2011. He has compiled special issues of International Studies of Management and Organization (Taylor and Francis), Global Journal of Flexible Systems Management (Springer) and IIM Kozhikode Society and Management Review (Sage) as guest editor. His book entitled Organisational Flexibility and Competitiveness (Springer) has been published in May 2014. He has attended the Global Colloquium on Participant-Cantered Learning at Harvard Business School. He has supervised a number of PhD students.

Teaching

Strategic Management

Entrepreneurship and New Ventures

Research Interests

Strategic Planning

Competitive Strategy

Strategy Implementation

Scenario Planning

Business Models

Social Entrepreneurship

Emerging Markets

PhD Supervision

I am currently supervising four PhD students in the areas of:

Strategic Change, Tourism Strategy and Governance of Higher Education Institutions.

I would be interested in supervising future doctoral students in the areas of:

Business Models, Social Entrepreneurship and Emerging Markets.

Qualifications and Memberships

PhD

MBA

MSc

MBA (India)

PGCertHE

Bachelor of Technology

FHEA

MCMI

Publications

Journal Articles

Nandakumar, M.K., Ghobadian, A. and O'Regan, N. (2010). Business-level Strategy and Performance The moderating effects of environment and structure. Management Decision, Vol.48, pp 907-939 (Chosen as a Highly Commended Award Winner at the Literati Network Awards for Excellence 2011)

Nandakumar, M.K. (2010). Book Review: Outsourcing-Design, Process and Performance Michael J. Mol (2007). Cambridge University Press, Cambridge, England, 218 pp., ISBN: 978-0-521-68278-7 In Canadian Journal of Administrative Sciences 27(3), pp. 272-273

Nandakumar, M.K., Ghobadian, A.and O'Regan, N. (2011). Generic strategies and performance - evidence from manufacturing firms. International Journal of Productivity and Performance Management 60(3), pp. 222-251

Nandakumar, M.K., Jharkharia, S. and Nair, A.S. (2012) Environmental Uncertainty and Flexibility. Global Journal of Flexible Systems Management 13(3), pp. 121-122

Mukundhan, K.V. and Nandakumar, M.K. (2013) An Isomorphism Perspective to FDI-based Entry Mode Strategies of Emerging Market Firms – A Conceptual Model. Strategic Change: Briefings in Entrepreneurial Finance, 22(5-6), pp. 259-269

Nandakumar, M.K. and Purkayastha, S. (2013) Enhancing India’s Competitiveness in the Global Scenario. IIM Kozhikode Society and Management Review, 2(1), pp. vii-viii

Pereira, V., Munjal, S. and Nandakumar, M.K.(2016 - Forthcoming): Reverse Dependency- A longitudinal case study investigation into Headquarter-Subsidiary relationship in the context of an emerging country. International Studies of Management and Organization, 46(1).

Mukundhan, K.V. and Nandakumar, M.K. (2016 - Forthcoming): International Studies of Management and Organization, 46(1).

Books

Nandakumar, M.K., Jharkharia, S. and Nair, A.S. (2014) Organisational Flexibility and Competitiveness. New Delhi: Springer

Conference Papers

Pati, R.K. and Nandakumar M.K. (2014) Impact of Decision Making Approaches on Business Model Attributes: Evidence from Indian SMEs. Academy of Management Conference, Philadelphia, USA

Shasranamam, S. and Nandakumar, M.K. (2014) Contingent Effect of National Culture on Individual Social Entrepreneurship Choice. Strategic Management Society Conference, Madrid, Spain

Pati, R.K. and Nandakumar M.K. (2014) Impact of Environment on Business Model and Performance Relationship: Evidence from Indian SMEs. British Academy of Management Conference, Belfast, UK (Could not present the paper)

Sahasranamam, S. and Nandakumar M.K. (2014) Contingent effect of national culture on social entrepreneurship. British Academy of Management Conference, Belfast, UK

Mukundhan, K.V. and Nandakumar M.K. (2013) Similarity in Organizational Strategies: Mimetic Influences on Entry Mode Strategies & Market choices of EMFs. Strategic Management Society Special Conference, Mohali, India

Pati, R.K. and Nandakumar M.K. (2013) Business Models in Different Environmental Conditions. Strategic Management Society Special Conference, Mohali, India

Pati, R.K. and Nandakumar M.K. (2013) Effectiveness of Business Model for Young and Established Firms: Evidence From Indian SMEs. Academy of Management Conference, Orlando, USA

Pati, R.K. and Nandakumar M.K. (2013) Decision-making and Business Model: Effectuation Perspective. Strategic Management Society Conference, Atlanta, USA

Pati, R.K. and Nandakumar M.K. (2013) Antecedents to business model innovation: An effectual perspective. European Group of Organizational Studies (EGOS) Conference, Montreal, Canada

Nandakumar, M.K., Ghobadian, A. and O'Regan, N. (2012) Strategic Planning and Performance – The Moderating Effect of Structure. British Academy of Management Conference, Cardiff, UK

Nandakumar, M.K., Ghobadian, A. and O'Regan, N. (2011) Experience-based and Readiness-based Approaches for Implementing Business-level Strategies. British Academy of Management Conference, Birmingham, UK

Nandakumar, M.K., Ghobadian, A. and O'Regan, N. (2010) Strategic Planning and Performance – the moderating effect of environment. British Academy of Management Conference, Sheffield, UK

Ram Dhurkari and Nandakumar M.K. (2010) Innovative Capability Assessment and Partner Selection for Innovation in Strategic Alliances. Strategic Management Society Conference, Rome, Italy (Accepted but not presented)

Mankavil Kovil Veettil, N., Ghobadian, A. and O’Regan, N.  (2009) Business-level Strategy and Performance – Evidence from Manufacturing Firms” Academy of Management Conference, Chicago

Mankavil Kovil Veettil, N., Ghobadian, A. and O’Regan, N. (2009) An Integrative Framework for Strategy Process based on its Theoretical Roots. British Academy of Management Conference, Brighton

Mankavil Kovil Veettil, N., Ghobadian, A. and O’Regan (2008) Generic strategies and Performance, British Academy of Management Conference, Harrogate.

Mankavil Kovil Veettil, N., Ghobadian, A. and O’Regan (2007) Strategy Formulation and Implementation – the Impact on Performance in Manufacturing Organisations, British Academy of Management Conference, Warwick.

Ghobadian, A., M.K. Veettil, N. and O’Regan, N. (2006) Operationalising Business-level Generic Strategies, British Academy of Management Conference, Belfast.

Articles in the Media

Nandakumar, M.K. (2013) FDI a Potential Boon for SME Sector. Economy and Industry (A Confederation of Indian Industry Initiative) 1(6), April-May.

Nandakumar M.K. (2013) Global Opportunities for Footwear Manufacturers in Kerala. Dhanam