Along with his pram of fun-filled Veggies, Mr Bloom, star of hit children’s TV show Mr Bloom’s Nursery, will be nipping next door from CBeebies HQ to the University’s MediaCityUK building to entertain young and old alike at 2.30pm on Saturday in the ‘Egg’ exhibition space as part of the Believe event.

Mr Bloom’s Nursery is just one of the many attractions and experiences at Believe, a celebration of the latest in digital entertainment and creativity brought to life at MediaCityUK.

The day will feature an interactive re-imagining of LS Lowry’s Piccadilly Gardens painting, entitled Lowry to Life; the chance for guests to virtually star in an adventure with BBC’s Dinosaur Planet and then download the clip to keep; digital video games on iPad-like touchscreen tables; and an eye-opening range of 3D film and sound experiences, plus a programme of workshops on animation, special effects, film production and writing.

Supported by CityCo, Manchester's city centre management company, and BBC Radio Manchester, Believe is free of charge and is open from 10.30am-5.30pm on Saturday 12 November at the University of Salford, MediaCityUK, Salford, M50 2HE.

Thanks to Salford City Council, Metrolink, Transport for Greater Manchester and CityCo, free return travel will be available on Metrolink from Piccadilly Gardens and Eccles to the event at MediaCityUK. The Salford QuaysLink bus service from Salford Crescent rail station to MediaCityUK via Salford Shopping City will also be free of charge for Believe visitors. For details on how to claim the free travel offer, and for more information on the event, go to www.salford.ac.uk/believe. A promotional Believe video can be viewed at http://www.youtube.com/watch?v=U3j1B7sJAQg.